Marketing Analysis Helps Companies Measure Results

Marketing Analysis Outside the Classroom
The president of Marketing Resources & Results, Inc. was the guest speaker for the American Marketing Association Chapter at Kent State University’s College of Business Administration on Feb. 6, 2019. She spoke to the group for Graduate and Undergraduate Students about using Marketing Analytics Outside of the Classroom.

Marketing Analysis
Chris Brown speaking with members of the American Marketing Association Chapter at Kent State about Marketing Analysis

The 45 minute presentation was followed by a fifteen minute question and answer period. Brown shared her experiences as a marketing professional. Topics covered included: website analytics, advertising, Google Ads, social media, email marketing, video, and podcasting.

Marketing Resources & Results Owner Presents at KNOW Workshop On How to Use Blogging for Your Business

Marketing Resources & Results president and author of Branding & Marketing, Chris Brown, is one of three panelists speaking at the Knowledgeable Network of Women (KNOW) workshop on “Harnessing the Power of Social Media for Your Business.”

“As one of the leading news distributions, social media can benefit most businesses and knowing how to use it correctly is essential to their growth and development,” said Marketing Resources & Results president, Chris Brown. “In particular, blogs provide a powerful tool for online visibility of a brand or company.”

“According to marketing guru, Tom Peters, blogging is the ‘Best damn marketing tool, by an order of magnitude, I’ve ever had,’” said Brown. “My sentiments are in tune with Mr. Peter’s, in which I’ve had similar success with my own blog.”

The company’s blog, Branding & Marketing, is an award winning online publication for business professionals, with over 13,000 subscribers.

Other panelists include Deborah Chaddock Brown, owner of internet content management firm, AllWrite Ink, and Emily M. Kelly, president of Rainmaker Consulting.

The event is for KNOW members and takes place on Thursday, June 21, 2012 at the Portage Country Club. It is sponsored by Baird certified senior advisor and senior investment consultant, Paula R. Chesser. Pre-pay and registration is required. For more information, contact Sarah Vojtek at vojtek@greaterakronchamber.org.

About Marketing Resources & Results
Marketing Resources & Results, Inc. helps companies profitably promote new services, market their business and build brand names. The firm serves companies nationwide in developing strategic marketing plans and by providing market research, sales presentations, graphic design, printing, press releases and direct mail programs. They also provide marketing seminars and workshops for associations, companies and other business organizations. For more information call 330-656-9793, or visit www.resources-results.com.